FredStrahl4, Author at Larchwood Marketing

Twitter Expands $99 Subscription Ad Program

Twitter has expanded its $99 a month ad subscription program, called Twitter Promote Mode, to more accounts. Right now, the ad subscription program is targeted toward small businesses. While $99 sounds like a bargain for ads on a social media platform, there are a...

Understanding the Difference Between Broad and Long Tail Keywords

by FredStrahl4 | Uncategorized

When you’re first getting into the world of SEO, it can be overwhelming. Making matters worse is that you may not understand all the forces at work. We’re here to make things easier for you. In the SEO industry, there are two types of keywords: broad and long tail....

Facebook Introduces Messenger For Business Websites

by FredStrahl4 | Uncategorized

Facebook is expanding its support of Facebook Messenger. Currently, the company is doing closed beta testing for businesses that would like to integrate Facebook Messenger into their website. While this may sound like a strange and unnecessary idea, there are reasons...

The Difference Between SEO and PPC

by FredStrahl4 | Uncategorized

If you own a business, you should be doing Search Engine Optimization (SEO), Pay-Per-Click advertising (PPC), or both to reach as many people as possible with your products and/or services. When deciding which way to go, you should consider the pros and cons of each...

Google Adds Restaurant Wait Times To Search Results

by FredStrahl4 | Uncategorized

Google has expanded on its Popular Times and Visit Duration feature with the addition of restaurant wait times to its search results and maps. Now, Google users who look for your restaurant are not only able to find out how long the average person spends at your...

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