Yelp Doesn’t Want You Asking For Reviews

As a business owner, you probably see nothing wrong with politely asking customers to leave reviews if they liked the service they received. However, Yelp is cracking down on this practice, which it calls “review solicitation.” Most online review sites, including...

Black Hat vs White Hat SEO Tactics

In the SEO world, there are two types of link building strategies: white hat and black hat. At the risk of oversimplifying, white hat tactics are good and black hat tactics are bad. Both may give your content a boost, but only white hat tactics will help you in the...

How To Avoid Google Penalties

Google updates may cause your websites ranking to drop dramatically, but strictly speaking those aren’t penalties. When we talk about penalties, we’re talking a Google employee manually applying a change to your site because a Google reviewer has found your site to be...

Twitter Rolls Out 280 Characters For Everyone

Twitter has officially rolled out its new 280-character limit to all accounts. While this is a change no one asked for, especially since we’re still waiting on an edit button, Twitter feels that the change will revitalize its growth. Twitter Project Manager Aliza...