FredStrahl4, Author at Larchwood Marketing

Facebook’s Local Feed Update Benefits Local Content Creators

Facebook recently made adjustments to its News Feed, so that users see more local content. While most people are focusing on how this greatly benefits local news sites. You may have already noticed the boost to local news if you follow a lot of your local network...

WhatsApp Opens to Businesses

by FredStrahl4 | Uncategorized

In February 2014, Facebook bought the messaging app WhatsApp for over $19 billion. It was only a matter of time before Facebook opened the app, which is mostly used by people looking to communicate with friends, family, and colleagues internationally. Facebook’s...

Google Adds Custom Intent Audiences to AdWords

by FredStrahl4 | Uncategorized

Google wants everyone to make the switch to the new AdWords experience. With custom intent audiences, Google may have found a feature that will entice more digital marketers to make the leap. Custom intent audiences are used on the Google Display Network, which...

YouTube Plans to Monitor Partner Channels More Closely

by FredStrahl4 | Uncategorized

In an attempt to make it easier to monitor content and ads, YouTube has made it harder for content creators to enroll in the YouTube Partner plan. While the changes may finally do something to curb the amount of advertising that ends up next to extremist and other...

Google Updates PageSpeed Insights

by FredStrahl4 | Uncategorized

Google has updated its PageSpeed Insights report to include data from the Chrome User Experience Report. Previously, PageSpeed Insights information was provided without the context needed to apply the information presented and correct any speed issues. By using the...

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