by FredStrahl4 | Uncategorized
Google wants everyone to make the switch to the new AdWords experience. With custom intent audiences, Google may have found a feature that will entice more digital marketers to make the leap. Custom intent audiences are used on the Google Display Network, which...
by FredStrahl4 | Uncategorized
In an attempt to make it easier to monitor content and ads, YouTube has made it harder for content creators to enroll in the YouTube Partner plan. While the changes may finally do something to curb the amount of advertising that ends up next to extremist and other...
by FredStrahl4 | Uncategorized
Google has updated its PageSpeed Insights report to include data from the Chrome User Experience Report. Previously, PageSpeed Insights information was provided without the context needed to apply the information presented and correct any speed issues. By using the...
by FredStrahl4 | Uncategorized
Google is making a big push for voice search. Last month, the search engine giant sent notifications to publishers with directions on how to make their content easier for Google Assistant to discover. Google started with US-based publishers of podcasts, recipes, and...
by FredStrahl4 | Uncategorized
Google has returned to showing third party reviews in search results. In 2016, the company added third-party reviews to the “Reviews” section. In December 2017, Google expanded where it shows third party reviews. Now third-party reviews can show up in the Knowledge...
by FredStrahl4 | Uncategorized
Online reviews have a huge influence on potential customers. Many customers research a business before they decide to visit it. This goes for every category of business from restaurants to doctors to auto repair shops. Your customers expect you to be online and for...